Platos a la carta para el 24 de diciembre

• Camarones al Ajo
• Papa Rellena
• Papa a la Huancaína (V)
• Cebiche

Segundos:

• Ají de Gallina
• Arroz con Mariscos
• Juanes de Gallina
• Tofu Saltado (V)
• Escabeche de Pescado

Postre:

• Suspiro a la Limeña

CHRISTMAS SPECIAL

Versión en español

Come and celebrate Christmas Ever in "El Aguajal"

Don't you want to do something different this Christmas?

This 24th of December come and celebrate with us Christmas Eve in pure Peruvian Style!

From 8pm

we will be serving Christmas Dinner and we also have the best party in London,

We will wait for 12 o' clock

celebrating with a toast of Champagne on the house, and the party will go on for as long as you want it to.

For booking and information please call:

020 7923 4883

Christmas Dinner includes:

Starter + Main Course + Dessert + Cocktail = £20 p/p

Starter:

• Causa of vegetables (V) / Tuna / Chicken
• Empanadas
• Aguadito de Pescado ( sea mixed food with rice and vegetables)
• Anticuchos
• Yuca con salsa Huancaina (V)

Main Course:

• Pork with Rice an salad
• Turkey with Rice and salad
• Lamb stew with Rice and Beans
• Pumpkin stew with Rice and plantain
• Chaufa Aguajal Vegetariano (V) Chaufa Aguajal (Peruvian style fried Rice served with plantain)

Dessert:

• Arroz con Leche (Peruvian style Rice Pudding)
• Mazamorra Morada
• Alfajores

~(V)= Suitable for vegetarians

Celebra la navidad en “El Aguajal”

English Version
Platos a la carta

¿Quieres hacer algo diferente esta Navidad con buena comida, bebida y el mejor ambiente Latino en Londres?

24 de Diciembre

celebra la Navidad al estilo peruano

Desde las 8:oo pm

serviremos la cena Navideña acompañados de buena música

esperaremos las 12:oo am

con champagne (Cortesía de la casa) y la fiesta seguirá

toda la noche...

La Cena incluye:

Entrada + Segundo + Postre + Cocktail= £20 p/p

Entradas:

• Causa de Vegetales (V)/ Atún / Pollo
• Empanadas
• Aguadito de Pescado
• Anticuchos
• Yuca con salsa Huancaina (V)

Segundos:

• Lechón con Arroz y Ensalada Rusa
• Pavo con Arroz y Ensalada Rusa
• Seco de Cordero con Frejoles y Arroz
• Locro con Arroz y Maduro (V)
• Chaufa Aguajal Vegetarino (V) / Chaufa Aguajal

Postre:

• Arroz con Leche
• Mazamorra Morada
• Alfajores

~(V) = Opción Vegetariana

Para Reservas e información llamar al:

020 7923 4883

Pollos a la Brasa en Londres

two strong earthquakes struck Peru

On Wednesday 15th of August 2007 around 6:41pm two strong earthquakes(7.5 and 7.9 in Righter’s scale) struck Peru, the epicentre was located 60km west of Pisco city(south of the capital) leaving a vast number of destruction on it’s way.

Until this moment there are 514 deceased and thousands of people have been left homeless.

29 cities in total have suffered the most, and in some cases %85 of the cities have been destroyed. Solidarity has been shown from all around the globe and all the efforts are being made to minimize the scale of the tragedy and bring a solution to all those affected.

From this end the family of “El Aguajal” would like to express our deepest sorrow to all those families that have lost their loved ones and their homes. But Peruvians have always been able to surpass the obstacles and we are sure that it is this same inner power and the love for our country that will help us Peruvians overcome the tragedy and rise like the sun again.

There is still a lot to be done and we would like to urge people to help in any way they can, us here in El Aguajal are currently looking for the best way to help and do our share to contribute to the reconstruction of the country and soon will post the details for all those who wish to lend a helping hand.

Our prayers and heart are as always with our country, now more than ever, ARRIBA PERU!

"El Aguajal" Menú

HAPPY RESERVATION

35% discount on all Food *
Monday - Thursday
4:30pm - 7:00 pm

(advanced telephone booking only)

HAPPY HOUR: 2x1 ( 5:30 pm - 7:00 pm)
Cocktails and Beer bottles

*For Bookings of 10 or more or %25 for individual or small group bookings

Pollo ala Brasaaaaaaaa

Acabamos de inaugurar nuestro POLLO A LA BRASA para el deleite de toda la gente de UK que conoce nuestro país. El Perú está lleno de mil sabores y eso lo pueden comprobar visitando la site Perumuchogusto

Haga sus reservaciones (pedidos) en internet o por teléfono:

web site: http://www.elaguajal.co.uk/
E- mail: elaguajal2005@hotmail.co.uk
Libro de visita: elaguajal.uk

Teléfono: 020 7923 4883

Inca Kola: The Curious Peruvian Cola, Or The Story Of The Little Cola That Could

Por: Alejandro (Perú Food)

What is that strange yellow beverage everyone is drinking?It's the first question a Peruvian food newbie asks when confronted with Peru's ubiquitous soda: Inca Kola.It's a drink people either love or hate, but personal preferences aside, it has an interesting history in the annals of the global carbonated beverage world. It really is the tale of the little cola that could.What many may not know is that the extremely sweet (some say the taste is similar to bubble gum or pineapple) and brightly yellow soda (some say it looks like, well, I'll let you figure that one out) is one of just a handful of locally produced colas in the world that was never able to be beaten by the world's number one soft drink: Coca-Cola.Despite years of trying to dominate the Peruvian market, Coca-Cola finally gave up and decided it had to buy a share of Inca Kola because it simply couldn't outsell it.

It was back in 1910, when a young English couple arrived by boat in the port of Callao to start a new life in Peru. Settling in Rimac, one of the most historic districts of Lima, José Robinson Lindley and his wife Martha opened a small shop where they sold homemade carbonated beverages.

In 1935, Lima was celebrating 400 years since its founding, and the Lindleys decided to produce a unique drink to commemorate the event and their new homeland.José Lindley had learned of a concoction based on hierba Luísa, lemon verbena, and began experimenting with different mixtures, fussing with the ingredients and the levels of carbonation until finding just the right formula. Thus was born, Inca Kola, a fruity soda that was launched with this catchy slogan:

Inca Kola, sólo hay una y no se parece a ninguna.

Inca Kola, there is only one, unlike any other.

By 1945, Isaac Lindley, José and Martha's son, improved the technology and expanded Inca Kola's reach in the Peruvian market. Within a few short years, Inca Kola was the leading bottled beverage sold in Peru, in part because it appealed to the Peruvian sense of national identity. After all, how many sodas are named after the Incas?

For years, Coca-Cola and its arch-rival Pepsi tried to dominate the Peruvian market, but despite their vast resources, they were never able to overtake Inca Kola as the preferred soft drink of the Peruvian public.Inca Kola cleverly marketed itself as the nationalistic soft drink option, and Peruvians drank it by the gallons. Knowing the Peruvian market, Inca Kola targeted small mom-and-pop shops and restaurants, offering incentives and marketing assistence. Partly due to national pride, partly due to its sweet flavor, and partly due to its cost (less than its rivals) Inca Kola became the leader of the Peruvian soft drink industry. One of its key marketing strategies was to convince Peruvians that Inca Kola was a much better complement to Peruvian food than either Coke or Pepsi.Finally, in 1999, Coca-Cola and the Corporación José R. Lindley entered in a strategic alliance whereby the multinational purchased 50% of the company for a rumored $300 million.

From its small, almost artisanal origins in Rimac, Inca Kola now has the largest soft drink bottling plants in Peru. Wherever you go in Peru, from coastal beach towns, to Andean villages thousands of feet above sea level, to the hot steamy jungle towns, Inca Kola is still the preferred soda of Peruvians.

Peruvians love their Inca Kola. There is a sense of pride that a soda in a small, poor country was not able to be overtaken by the most important beverage company in the world. Fast-food restaurants like the Peruvian company Bembo's switched from Coke to Inca Kola, and even McDonald's had to come to a unique agreement with Coca-Cola to allow both beverages to be sold in its restaurants, something unheard of in the fast-food restaurant industry. Inca Kola was like the persistent lover that had come into the marriage between McDonald's and Coca-Cola. In Peru, Big Macs are eaten with Inca Kola, not Coke.

What has really surprised me is that in the past few years, Inca Kola is now available in many Latino-oriented supermarkets here in Los Angeles. Any Peruvian restaurant in the United States worth its salt sells Inca Kola. And, Inca Kola is now bottled at a Coca-Cola plant in New York state. This is due to the deal the Lindleys made with Coca-Cola.

Inca Kola has a mystique in Peru and I'm sure dissertations have been written about it. When the partnership between the two companies was clinched in 1999, the Lindleys came out winners. Not only had they earned an incredible sum of money, they were also awarded bottling rights at their plants for all Coca-Cola products sold in Peru, and Coca-Cola agreed to use its formidable marketing muscle to expand Inca Kola into markets outside of Peru.

For those who read Spanish, there is a great excerpt of an article in the Peruvian magazine Etiqueta Negra by Marco Avilés and Daniel Titinger (who allowed me to translate, The Ceviche Route in an earlier Peru Food post). They tell story of M. Douglas Ivester, Coca-Cola's CEO who arrived in Lima in 1999 to work out the final details in the new joint venture. As part of the ceremonies, Ivester had to drink a glass of Inca Kola at a press conference which became a Peruvian media frenzy. It was the symbolic defeat of Coca-Cola in Peru. Quite simply, Coke was not able to convince the Peruvian public that it was a better soft drink. The next day's newspapers all had photos of Iverson splashed on their front pages with the caption: Coca-Cola's President Toasts with Inca Kola. In the cola wars, the Third World David had beaten the First World Goliath.Rumor has it that Iverson hated the taste of Inca Kola, calling it too sweet, and some have less than kindly attributed this statement to him: Looks like pee, tastes like bubble gum.That may be the case, but 28 million Peruvians can't be wrong.

Machu Picchu nueva maravilla del mundo

Ya se publicaron las nuevas 7 maravillas del mundo y nuestro querido Machu Picchu salió elegido entre las 7 grandes.
La lista es la siguiente:1. La gran muralla china (China)2. Petra (Jordania)3. Cristo Redentor (Brasil)4. Machu Picchu (Perú)5. Chichen Itzá (México)6. El Coliseo Romano (Italia)7. El Taj Mahal (India)
Cabe destacar que 3 de las 7 maravillas son de América (Brasil, Perú y México).
[ Más información : Clic aquí para ir a la pagina ]

Live Football in El Aguajal

Tuesday 26th June
11: 00 pm Uruguay (0) vs Perú (3)
00:50 am Venezuela(2) vs Bolivia (2)

Wednesday 27th June
11: 00 pm Ecuador (2) vs Chile (3)
00:50 am Brasil (0) vs México (2)

Thursday 28th June
11: 00 pm Paraguay (5) vs Colombia (0)
00:50 am Argentina (4) vs USA (1)

Saturday 30th June
09: 05 pm Bolivia vs Uruguay
11: 20 pm Venezuela vs Perú

Sunday 1th July
09: 05 pm Brasil vs Chile
11: 20 pm México vs Ecuador

More fixture

The Myth of the Aguajal

According to the Yagua mythology the roots of the roots of the Aguaj tree penetrate deeply in the inferior world and irs crown is opened to the sky, the leaves mark the place where all the ways are.

The rising tide is so important for the Amazonian settlers that the natives Yaguas call it the "Tree of Life".

The jaguar is the "Son of the Aguajal" and the protector, the Anaconda is the symbol of wisdom and guardian of the secrets and the Ewl that lives in the crown and sees everything is considered the remedy for all the evils.